Branding Guidelines

LSA entities using official university logos and marks on social media sites must adhere to the University of Michigan graphic identity policies and guidelines.

LSA Brand Messaging

Defining what we’re all about in Positioning Statements, Value Propositions, and Brand Pillars…straight up marketing stuff for the stout of heart. (umich.edu credentials required)

LSA Logos and Downloads

These resources on everything from color to typography can help you style your digital content.

#UMSocial Branding Content Style Guide

Use this to define your voice within the University Brand Guidelines.